I’ve always been good at puzzles. Whether it’s a 1000-piece jigsaw, my NYT morning routine or the 2011 masterpiece, Portal 2—I can’t resist the siren song of a solution begging to be revealed. 

It’s why I made solving puzzles into my career.

These days, the pieces come as line items in a creative brief. It’s up to me and the team to find how it all fits together. To turn them into a solution and a story. 

I specialize in telling strategic stories that build genuine connection between brands and their audience. Working as a writer and creative lead, I’ve helped more than 100 brands put together the pieces of their puzzle—crafting clear, compelling concepts that simplify even the most complex business problems. And always adding a healthy dose of energy, humor and Midwestern charm into the mix. 

Work History

Copywriter + Creative Lead @ Demo Duck

Copy + Creative Lead:
Sep 2023 – Jul 2025

  • Directed and scripted more than 100 live action and animated marketing videos totaling more than $3.75M in revenue

  • Built and managed freelance creative teams; ensured a singular vision across concept, scripting and art direction

  • Fostered positive and productive client relationships with more than 80 different brands and client teams

  • Secured multi-video engagements and repeat business with more than 50% of clients

  • Presented strategic concepts to senior stakeholders; maximized creative potential within practical production limitations

  • Revised the brainstorm process emphasizing pace and collaboration; reduced initial pitch and script delivery time to <1 week

  • Managed 5 to 8 projects simultaneously; acted as a one-man creative team on ⅓ of projects to save time and resources

  • Handled art direction, storyboarding, visual development, voice-over, voice direction, live-action direction, video editing and sound editing to guarantee on-time and on-budget delivery

Senior Writer:
Apr 2022—Sep 2023

  • Contributed concepts, research and scripts to fully-custom explainer and marketing videos alongside the Creative Director

  • Wrote and managed the monthly Demo Duck newsletter and freelancer outreach emails; wrote multiple posts for the DD blog

  • Assisted with pitch development and brainstorms; presenting concepts and sample scripts direct to clients

Writer:
Nov 2019—Apr 2022

  • Supported pre-production on a variety of video projects with scripts, concepts and brand research

  • Worked on set for live action productions as script supervisor and production assistant

Junior Copywriter @ Cramer Krasselt

Jan 2018—Nov 2019

  • Crafted concepts and copy for Pacifico, Cedar Fair, and T. Marzetti across broadcast, digital, print, and social channels

  • Won a Bronze Obie award in 2019 for a Pacifico OOH campaign

  • Supported multiple new business pitches; acted as a leading writer on the winning bid for T. Marzetti

Account Administrator @ Intouch Solutions

Oct 2014—May 2016

  • ​​Handled day-to-day tasks, communications and documentation for the Shire Pharmaceuticals team

  • Prepared robust and detailed marketing submissions for medical, legal and regulatory review and approval


Education

University of Kansas
Journalism (2014)

Chicago Portfolio School
Copywriting (2017)