n2y was a long-term partner in need of a one-size-fits-all solution. The sales team wanted, well, a sales video. Meanwhile, the brand team wanted a piece that told the story behind the brand. After talking to and strategizing with both teams, I devised a plan for a documentary short that took viewers inside the classroom. I knew the best way in was to let real teachers explain why they love n2y. Because it lets them do more of what they love—teaching.