n2y

Long-term client n2y needed a video their sales team could show to potential customers. After brainstorming and collaborating with the folks behind branding and sales, we identified the biggest problem. We needed to take out audience into an n2y classroom. Product screenshots, flashy visuals and marketing jargon were never going to cut it. So, we went on location and spent a day with real teachers and students. The video demonstrated n2y in action, along with testimonials from educators who swear by it—perfect for a sales pitch. The documentary style and creative direction ensured it felt like the honest and heart-felt appeal the brand team was hoping for. So in the end, everyone got what they needed with just one video.