Eyz
Darewise came to me and the team asking for an explainer video for their latest game development tool—Eyz. Knowing gamers are an inherently skeptical group, we were adamant about keeping the script transparent and technically accurate. The digital world we created was bright and fantastic, but every detail is true to the user’s experience. To go along with the animation, we pitched creating a logo, brand guide and tagline that would ensure the look and feel of the video was consistent for any future marketing efforts. Of course they said yes.
My Roles:
ACD + Copywriter
My Collaborators:
AD: Ossian Mendoza
Animation: Wildthings
Design: Eléna Potter
Explainer Video
Brand Identity
