Oregon Dungeness Crab Commission
Most folks in Oregon know that dungeness crab is delicious. But that’s about it. This campaign for ODCC seeks to dispel common myths and teach Oregonians about the importance of crabbing to their community. But instead of boring them with fast facts, we produced three spots starring an adorably confused animated crab.
My Roles:
Copywriter
My Collaborators:
Director - Colin Hogan
DP - Nick Roth
Animation + Editing - David Wall
Crab Artist - Marissa Davis
Curious to learn how the team and I brought Louie to life? Allow me to take you behind the scenes with this short video I shot for Demo Duck!